I help high achieving professionals find what they're looking for at work + in life.

About You

My particular area of expertise is supporting leaders who have made (or are ready to make) the brave decision to define their own journeys - both as professionals, and as humans in the world.  Is this you?



  • Require a career pivot (by your own choosing or not)

  • Need help to come up with a solid + effective career or job search plan

  • Want help to navigate changes in the workplace

  • Have a ton of ideas spinning and want to find which direction to go next

  • Desire more clarity and confidence and are driven to shift negative thought habits

  • Want to get more organized professionally and personally

  • Require support and to be held accountable so you won't put things off out of fear, overwhelm, guilt, lack of time or for some other reason

  • Wish to understand yourself better and acquire tools to help you feel better

  • Want weekly, confidential, judgement-free, no-nonsense coaching and support as a form of self-care


  • Open-minded and “game” to trust a process that can feel uncomfortable at times

  • Committed to lifelong learning and personal development

  • Hopeful and curious

  • Committed to making positive change for yourself

  • Not put off by the thought of investing time and money into learning a transformative, concrete, science-based approach to growing soft skills + changing beliefs that are preventing your growth

About Me

I began my career as an "employment counsellor" helping many hundreds of people find work, change careers, retrain, or start a business. I kept my own job by helping others find theirs.  As quickly as possible.

That was almost 20 years ago.


Since then I've worked with everyone, from every background with their career transition--even during the great recession (remember 2007 to 2009?).  Somehow we all survived to tell the tale and I've continued my work with highly accomplished leaders, successful entrepreneurs, and probably any profession you can name. So when I tell you that I can help anyone overcome any career challenge, transition or pivot, I mean it. 

For years I achieved all kinds of recognition for my work coaching and counselling clients on their journey to finding meaningful work. My approach was developed from many years spent learning, practicing, and then teaching "brain-based coaching".  The power of this approach is that it offers a very effective framework for creating new ways to resolve issues, produce better results and achieve goals more easily.  Making a shift toward more conscious thought and deliberate action by bringing awareness to the brain’s deep preference for acting on autopilot rather than our own actual best interest, was a complete game changer.  So, I was promoted and praised based on my results with clients and I continued managing, training and supervising other career development professionals, as well as developing programs for companies large and small.  

I constantly heard professionals who were unhappy with their work say things like it was too late to make a change, or that they didn't have time.  Some said they had no choice but to stay stuck because there weren't enough jobs, the economy was poor, or they had too many responsibilities, lacked confidence, support, or risk tolerance to "put themselves out there".


I knew this wasn't true because I was helping people figure out a new way every day.

Finally, by applying what I had been teaching others about how to find work that fits, I was able to find mine.  This is what prompted me to shift to my own private practice in 2012.  This has allowed me to help others get more from their work while also allowing me to get more from my own.  I wasn't so sure this is how it would turn out at first--leaving well-paying, corporate work with all of its trimmings for the great unknown, but it did turn out better than I imagined while also forcing me to practice what I teach.  I've never looked back.  

My philosophy is that your work should be a tool to help you live the life you want.  It will look differently for each of us.


My name is Christine + as a professional career counsellor + coach, I’ve worked with many, many, clients over the past two decades.  As noted, I've also supervised and trained other coaches and consultants.  Before private practice, I oversaw career + vocational rehabilitation programs for insurance companies, provided career + executive coaching for outplacement providers, and completed vocational evaluation and testing for non-profit organizations.  I also worked as a specialist and SME within the employment + career counselling field overseeing life skills coaching + job search training programs for a variety of small private companies.  I've worked with clients and employers throughout Canada, in the UK and the U.S., with large global corporations, school boards, community colleges and within government. I attend professional development training at least every quarter to keep my qualifications and knowledge current and cutting edge. 


In addition to maintaining numerous professional designations (CVRP, RRP, to name a couple), I'm an ICF certified coach in addition to having undergone extensive training in behavioural + mindset change.  My undergraduate training was in Psychology with subsequent completion of post grad training in Career + Work Counselling, + Cognitive Behavioural Coaching.


My Mission

I'm committed to proving to high achieving leaders who feel stuck or dissatisfied at work or in life that finding happiness and fit is achievable, even if you’re already in an established career, are in your 30s, 40s, 50s or beyond, or are in the midst of a major life upheaval. Let me show you that some of your very best days are yet to come.

© START WITH SMALL // All RIGHTS RESERVED                                                                                            Privacy Policy  Disclaimer  Terms of Use